SEO report of bookmarque.co.nz

Redirected to www.awpl.com.au/

awpl – The Heartbeat of Travel Retail

www.awpl.com.au/

Error! The "meta description" is missing, the page has no summary description!

   

 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.awpl.com.au/

Character length : 16

Title
awpl – The Heartbeat of Travel Retail
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

site_name: awpl
url: http://www.awpl.com.au/
title: Home
type: article

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://awpl.com.au/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/


 Social

Social Engagement

Linkedin18

Facebook Share0

Facebook Comments0

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
awpl – The Heartbeat of Travel Retail

Character length : 43

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 3%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
0011000
Heading structure in the source code
  • <H3> 
  • <H3> 
  • <H3> 
  • <H3> 
  • <H3> 
  • <H3> 
  • <H3> 
  • <H3> 
  • <H3> 
  • <H3> 
  • <H3> 
Word cloud
  • very5
  • assistant4
  • hobart3
  • happy3
  • retail3
  • sales3
  • delight3
  • friendly2
  • showed2
  • coast2
  • australian2
  • shop2
  • stores2
  • sunshine2
  • feel2
  • travel2
  • made2
  • brisbane2
  • brands2
  • locations2
  • perth2
Keyword matrix
wordtitledescriptionsheading
very
assistant
hobart
happy
retail
sales
Two Word cloud
  • sales assistant3
  • retail sales3
  • stores brands2
  • contact did2
  • brands locations2
Three Word cloud
  • stores brands locations2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 14 images on this web page.

Alternate attributes for the following 12 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
5.80
Flesch Reading Ease
61.30
Coleman Liau Index
11.90
Automated Readability Index (ARI)
3.10
Dale–Chall Readability
9.30
SMOG Index
8.10
Spache Readibility
5.00
Number of letters
62082
Number of words
13151
Number of sentences
2863
Average words per sentences
5
Number of syllables
21894
Syllables in words
21407
Average syllables in words
1.66
Number of words in first three syllables
2019
Percentage of word / syllables
15.35
Words not in Dale-Chall easy-word list
7578
Words not in Spache easy-word list
535

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
4,037 ms
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://www.awpl.com.au/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • http://www.awpl.com.au/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
  • http://www.awpl.com.au/wp-content/plugins/pixelyoursite/js/public.js?ver=5.0.3
  • http://www.awpl.com.au/wp-content/themes/salient/js/modernizr.js?ver=2.6.2
  • http://www.awpl.com.au/wp-includes/js/jquery/ui/core.min.js?ver=1.11.4
  • http://www.awpl.com.au/wp-includes/js/jquery/ui/widget.min.js?ver=1.11.4
  • http://www.awpl.com.au/wp-includes/js/jquery/ui/position.min.js?ver=1.11.4
  • http://www.awpl.com.au/wp-includes/js/jquery/ui/menu.min.js?ver=1.11.4
  • http://www.awpl.com.au/wp-includes/js/wp-a11y.min.js?ver=4.7.5
  • http://www.awpl.com.au/wp-includes/js/jquery/ui/autocomplete.min.js?ver=1.11.4
  • http://www.awpl.com.au/wp-content/themes/salient/nectar/assets/functions/ajax-search/wpss-search-suggest.js
  • http://www.awpl.com.au/wp-content/plugins/contact-form-7/includes/js/jquery.form.min.js?ver=3.51.0-2014.06.20
  • http://www.awpl.com.au/wp-content/plugins/contact-form-7/includes/js/scripts.js?ver=4.7
  • http://www.awpl.com.au/wp-content/themes/salient/js/prettyPhoto.js?ver=7.0.1
  • http://www.awpl.com.au/wp-content/themes/salient/js/isotope.min.js?ver=7.6
  • http://www.awpl.com.au/wp-content/themes/salient/js/superfish.js?ver=1.4.8
  • http://www.awpl.com.au/wp-content/themes/salient/js/init.js?ver=7.6
  • http://www.awpl.com.au/wp-content/themes/salient/js/tweenmax.min.js?ver=1.18.0
  • http://www.awpl.com.au/wp-content/themes/salient/js/nectar-slider.js?ver=7.6
  • http://www.awpl.com.au/wp-content/themes/salient/js/jquery.fullPage.min.js?ver=7.0.1
  • http://www.awpl.com.au/wp-content/themes/salient/js/ajaxify.js?ver=7.0
  • http://www.awpl.com.au/wp-content/themes/salient/js/touchswipe.min.js?ver=1.0
  • http://www.awpl.com.au/wp-content/themes/salient/js/flickity.min.js?ver=1.1.1
  • http://www.awpl.com.au/wp-includes/js/wp-embed.min.js?ver=4.7.5
  • http://www.awpl.com.au/wp-content/plugins/js_composer_salient/assets/js/dist/js_composer_front.min.js?ver=4.12.1
  • http://www.awpl.com.au/wp-content/themes/salient/js/parallax.js?ver=1.0
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • http://www.awpl.com.au/wp-content/plugins/contact-form-7/includes/css/styles.css?ver=4.7
  • http://www.awpl.com.au/wp-content/themes/salient/css/rgs.css?ver=6.0.1
  • http://www.awpl.com.au/wp-content/themes/salient/css/font-awesome.min.css?ver=4.6.3
  • http://www.awpl.com.au/wp-content/themes/salient/style.css?ver=7.6
  • http://www.awpl.com.au/wp-content/themes/salient/css/prettyPhoto.css?ver=7.0.1
  • http://www.awpl.com.au/wp-content/themes/salient/css/responsive.css?ver=7.6
  • http://www.awpl.com.au/wp-includes/js/mediaelement/mediaelementplayer.min.css?ver=2.22.0
  • http://www.awpl.com.au/wp-includes/js/mediaelement/wp-mediaelement.min.css?ver=4.7.5
  • http://www.awpl.com.au/wp-content/themes/salient/css/fullpage.css?ver=4.7.5
  • http://www.awpl.com.au/wp-content/themes/salient/css/nectar-slider.css?ver=4.7.5
  • http://www.awpl.com.au/wp-content/themes/salient/css/portfolio.css?ver=7.6
  • http://www.awpl.com.au/wp-content/themes/salient/css/ascend.css?ver=7.6
  • http://www.awpl.com.au/wp-content/plugins/js_composer_salient/assets/css/js_composer.min.css?ver=4.12.1
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Links

We found a total of 35 different links.
Internal links: 32
External links: 3

External links:

Link text (anchor) Link strength
did we delight?
https://www.linkedin.com/company/awpl
https://www.instagram.com/awpl

Internal links:

Link text (anchor) Link strength
http://www.awpl.com.au
http://www.awpl.com.au/#sidewidgetarea
http://www.awpl.com.au/#searchbox
Stores
Brands
Locations
About
Contact
http://www.awpl.com.au/#
All
Adelaide
Alice Springs
Auckland
Brisbane
Darwin
Hobart
Melbourne
Newcastle
Perth
Sunshine Coast
Sydney
http://www.awpl.com.au/portfolio/australianway
http://www.awpl.com.au/portfolio/think-sydney
http://www.awpl.com.au/portfolio/thinkaustralia
http://www.awpl.com.au/portfolio/merino
http://www.awpl.com.au/portfolio/dreamtime-journey
http://www.awpl.com.au/portfolio/7353
http://www.awpl.com.au/portfolio/newstravels
http://www.awpl.com.au/portfolio/concept-aero
http://www.awpl.com.au/portfolio/aroundaustralia
http://www.awpl.com.au/portfolio/aroundnz
http://www.awpl.com.au/portfolio/beyond

 Website security

IP
173.255.244.139
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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bookmarque.co.nz

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 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H3 : , ( 964.859375px from top )
  • H3 : , ( 1292.859375px from top )

 Typos

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